
Villajoyosa Area Guide
Colourful charm
- Table of contents
- Villajoyosa – Colourful Charm, Coastal Calm & Authentic Costa Blanca Life
- Location & Lifestyle: Where Is Villajoyosa?
- Eating: Seafront Simplicity & Local Flavours
- Shopping: Artisan, Local & Easygoing
- Healthcare: Convenient & Comprehensive
- Education: Local Schools and Nearby International Options
- Sports & Outdoor Living: Sea, Sand & Scenic Trails
- Family Life: Safe, Sunny & Cozy
- Why Serneholt Estate Clients Love Villajoyosa
- Why We Love It
Villajoyosa – Colourful Charm, Coastal Calm & Authentic Costa Blanca Life
Villajoyosa, or "La Vila" as the locals like to call it, is a vibrant seaside town on Spain's Costa Blanca, renowned for its candy-coloured houses, chocolate-making heritage, and extensive sandy beaches. With its original charm, strollable old town, and easy-going pace, Villajoyosa offers a truer and more soulful alternative to the resort city adrenalin of close-by resort towns.
At Serneholt Estate, we think of Villajoyosa as a hidden treasure—perfect for the individual seeking an easy-going way of life filled with history, the great outdoors, and the charm of the Mediterranean.

Location & Lifestyle: Where Is Villajoyosa?
Villajoyosa is sandwiched between El Campello and Benidorm, and just 30 minutes from Alicante Airport, easily linked with the tram along the coast. Though near big hubs, it remains quietly traditional and pleasant.
Here, life revolves around the sea, neighbors, and tradition. From an early morning walk along the Paseo Marítimo, to fishermen returning from sea and tapas with the neighbors, Villajoyosa makes you slow down and cherish the moment.

Eating: Seafront Simplicity & Local Flavours
Seafood is an inseparable part of Villajoyosa's identity. The town's fishing harbour is one of the busiest in the region, and fresh catches appear on the tables of renowned local eateries daily. Stop by Taverna Tres14, El Hogar del Pescador, or Zerca and try local delicacies accompanied by sea views.
The bakeries and local market sell the local ingredients used to prepare home-cooked food, and naturally, no trip is complete without a taste of Valor chocolate, which has been made here since the 19th century.
Shopping: Artisan, Local & Easygoing
Villajoyosa's retail experience is local and personal. Weekly markets, family bakers, and craft stalls in the old town mean you'll find everything you need without ever needing to leave the village. Essentials are covered with supermarkets and chemists nearby and Alicante and Benidorm offer larger retail stores just a short drive or tram ride from here.
Healthcare: Convenient & Comprehensive
The town offers a regional hospital, Centro de Salud, and various clinics and pharmacies. For routine checkups or emergencies, Villajoyosa features easy access to public and private healthcare in the town. Additional private centers like Hospital IMED Levante in Benidorm are also in easy reach for specialist or multilingual treatment.
Education: Local Schools and Nearby International Options
Villajoyosa features an array of public and semi-public schools, varying from early childhood centers to secondary schooling. There is international schooling provided by neighboring Benidorm and Alicante through highly-acclaimed Sierra Bernia School, Elian's British School, or Lope de Vega International—a 30-minute drive away.
Sports & Outdoor Living: Sea, Sand & Scenic Trails
With over 3 kilometres of coastline, Villajoyosa is a beach lover's paradise. From the wide and lengthy Playa Centro to quieter beaches like Playa del Torres, there is something for all tastes. Meandering and bike trails follow the shoreline and wind out into local countryside for leisurely or more energetic exploration.
Water sports, tennis, padel, and walking are all a part of daily life. A modern marina includes boat rental and fishing, and there are golf courses nearby at Finestrat and Alicante for keen golfers.
Family Life: Safe, Sunny & Cozy
Villajoyosa is an open and friendly town for families. It offers a peaceful, safe environment, with summer concerts, local festivals, children's parks, and an intimate, friendly community that makes it easy to settle in.
Most of the houses here boast expansive terraces, gardens, and ocean views—perfect for bringing up kids in a context that's both laid-back and stimulating.
Why Serneholt Estate Clients Love Villajoyosa
Our clients love Villajoyosa for its spirit, its charm, and its easy-going lifestyle. It's close to everything, but a world apart in the ambience. If you're after an apartment with sea views, a quaint townhouse, or a hidden villa hidden away in the hills, Villajoyosa offers a peaceful yet cohesive lifestyle.
Why We Love It
We love Villajoyosa at Serneholt Estate for its deeply cultural and soulful simplicity. It's calm, colourful, and full of personality. It's not hip—it just is. From the scent of chocolate wafting through the air to boats bobbing softly in the harbour, every day here feels like going back to what really matters.
If you’re looking for a real Spanish coastal town with community spirit, history, and heart—Villajoyosa might just be your place to call home.
